Study: Experiences, not possessions, make you more popular

University of Colorado, Boulder Study: Experiences, not possessions, make you more popular

This article has little to do with NLP directly, but as our readers are often coaches who deal with people searching for self-improvement, success, emergence, or having a better life, this study is a relevant perspective for either themselves or their clients.

Quoted Text Follows { People who go on fun vacations or rock out at concerts are better liked than those who use their money to buy fancy cars and jewelry, according to findings from a University of Colorado-Boulder psychology professor.
[ref]Leaf Van Boven University of Colorado at Boulder Department of Psychology and Neuroscience[/ref] Leaf Van Boven has spent a decade [ref]Inside CU and Other articles quoting the studies[/ref] studying the social costs and benefits of pursuing happiness through life experiences. He says people are mistaken to think that buying material items will gain status and admiration, or improve social relationships.
“In fact, it seems to have exactly the opposite effect,” Van Boven said in a news release. “This is really problematic because we know that having quality social relationships is one of the best predictors of happiness, health and well-being.”
Van Boven’s most recent study, co-authored by CU-Boulder marketing professor Margaret Campbell and Cornell University professor [ref]Thomas Gilovich, Thomas D. Gilovich, Professor and Chairperson, Cornell University [/ref] Thomas Gilovich, appears in this month’s edition of the [ref]Personality and Social Psychology Bulletin Personality and Social Psychology Bulletin Personality and Social Psychology Bulletin (PSPB), published monthly, is the official journal for the Society of Personality and Social Psychology. PSPB offers an international forum for the rapid dissemination of original empirical papers in all areas of personality and social psychology.[/ref] Personality and Social Psychology Bulletin.
For the study, Van Boven and his colleagues conducted five experiments with undergraduate students and through a national survey. They explored whether people had unfavorable stereotypes of materialistic people and gauged if those stereotypes led them to like the materialistic people less than those who pursued life experiences.
In one experiment, undergraduates who didn’t know each other were randomly paired and assigned to discuss either a material possession or a life experience. After talking for 15 or 20 minutes, they were then asked about their conversation partners by the researchers.
“What we found was that people who had discussed their material possessions liked their conversation partner less than those who had discussed an experience they had purchased,” Van Boven said. “They also were less interested in forming a friendship with them.”
In another experiment using a national survey, the researchers told people about someone who had purchased a material item such as a new shirt or a life experience like a concert ticket. They then asked them a number of questions about that person. They found that simply learning that someone made a material purchase caused them to like him or her less than learning that someone made an experiential purchase.
So what’s the take-home message for people compelled to spend a lot of money on things?
Van Boven urges them to change. Research has showed that materialistic people are also less happy and more prone to depression. } End Quoted Text

Read more:

Maybe this will give people some thoughts about what to buy as presents for Christmas or Birthdays or other celebrations if you participate in these rituals.


Leave a Reply

Please log in using one of these methods to post your comment: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s